UPRAVLJANJE INTERESNIM GRUPAMA KAO FAKTOR USPEHA PROJEKATA U AUTOMOBILSKOJ INDUSTRIJI

Sara  Jovanović

doi:10.24867/34GI10Jovanovic

Industrijsko inženjerstvo i inženjerski menadžment

God. 41 Br. 03 (2026): Зборник радова Факултета техничких наука

UPRAVLJANJE INTERESNIM GRUPAMA KAO FAKTOR USPEHA PROJEKATA U AUTOMOBILSKOJ INDUSTRIJI

Sara Jovanović

34GI10Jovanovic.pdf

DOI:: https://doi.org/10.24867/34GI10Jovanovic
Predato: March 10, 2026
Objavljeno: 2026-03-16

Apstrakt

Efikasno upravljanje interesnim grupama u projektima automobilske industrije doprinosi boljoj kontroli rokova, troškova i kvaliteta, posebno u složenim razvojnim fazama. Studija slučaja izrade top cover-a za head up displej prikazuje kako kombinacija faznih kapija i kratkih tehničkih iteracija omogućava brže donošenje odluka i bolju sledljivost rezultata. Korišćenjem standardizovanih metodologija (PMBOK, ISO) i analitičkih alata (CMM i GOM), se doprinosi smanjenju rizika i povećanju operativne discipline. Uloga interesnih grupa analizirana je kroz pristupe moć-interes i salience model, uz jasno definisane komunikacione tokove. Rezultati rada pokazuju da disciplinovano angažovanje svih aktera značajno povećava verovatnoću uspešne realizacije industrijskih projekata.

Reference

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[1] [1] Project Management Institute (PMI). A Guide to the

[2] Project Management Body of Knowledge (PMBOK® Guide), 7th ed., 2021.

[3] [2] ISO. (2020). ISO 21502 — Project, programme and portfolio management — Guidance on project management.

[4] [3] R. Avlijaš, G. Avlijaš, Upravljanje projektima, 2011

[5] [4] ISO 10006:2003. Quality management systems —

[6] Guidelines for quality management in projects, International Organization for Standardization.

[7] [5] S. Morača, N. Radaković, Upravljanje projektima (odabrana poglavlja / skripta), Fakultet tehničkih nauka, 2017

[8] [6] G. Binder, A. Bell Rae, Automotive industry. In Encyclopaedia Britannica, 2013

[9] [7] F. Kuhnert, C. Stürmer, & A. Koster, Five trends transforming the automotive industry, Price water house Coopers GmbH Wirtschaftsprüfungsgesellschaft (PwC),2018

[10] [8] F. Neves, E. Salgado, L. Beijo, J. Lira, & L. Ribeiro „Analysis of the quality management system for automotive industry—ISO/TS 16949 in the world“, Total Quality Management & Business Excellence, 2018

[11] [9] PMBOK® Guide – Seventh Edition, Project Management Institute, 2021.

[12] [10] L. Bourne, „Stakeholder Relationship Management: A Maturity Model for Organisational Implementation“ (2nd ed.). Gower, 2009

[13] [11] R. K. Mitchell, B. R. Agle, & D. J. Wood, “Toward a Theory of Stakeholder Identification and Salience.” Academy of Management Review, 22(4), pp. 853–886, 1997

[14] [12] A. Datta, & K. Mukherjee „Developing a risk management matrix for effective project planning—An empirical study“, Project Management Journal, 2001

[15] [13] C. Klein, J. Høj, & G. Machlica, „The impacts of the COVID-19 crisis on the automotive sector in Central and Eastern European countries“, OECD Economics Department Working Papers No. 1658, 2021

[16] [14] M. Ying, „The design of car head-up display system“ IOP Conference Series: Materials Science and Engineering, 2020