Industrial Engineering and Management
Vol. 41 No. 03 (2026): Proceedings of the Faculty of Technical Sciences
ASSESSMENT OF THE PROFITABILITY OF NIS A.D. NOVI SAD – BUSINESS CHALLENGES
Abstract
The research is focused on assessing the financial stability and profitability of Nis a.d. Novi Sad through financial and ratio analysis for the period 2021-2023. The study confirmed the company's financial stability and efficient resource management, but highlighted the need for strategic adjustments due to the decline in profitability in 2023, with a recommendation for further cost reduction and revenue growth to sustain long-term success and growth.
References
- [1] Andrić, M., Rodić, J., Vukelić, G., Vuković, B., (2017) Analiza finansijskih izveštaja. Novi Sad: Ekonomski fakultet.
- [2] Hindi, A. & Al-Shabeeb, I. (2024) Relationship between Profitability Indicators and Maximization Market Value Added and Intr insic for the Industr ial Companies. Global Business & Finance Review, 29(2), 71-84.
- [3] Husain, T., Sarwani, Sunardi, N., & Lisdawati (2020). Firm’s value prediction based on profitability ratios and dividend policy. Finance & Economics Review, 2(2), 13-26.
- [4] Jihadi, M., Vilantika, E., Hashemi, M., Arifin, Z., Bachtiar, Y., & Sholichah, F. (2021) The effect of liquidity, leverage, and profitability on firm value: Empirical evidence from Indonesia. Journal of Asian Finance, Economics and Business, 8(3), 423-431.
- [5] Kisić, S., Perović Jovanović, M. (2005) Ekonomika preduzeća. Beograd: Beogradska poslovna škola.
- [6] Perović, V., Nerandžić, B. (2015) Poslovne finansije: finansije za menadžere. Novi Sad: Fakultet tehničkih nauka.
- [7] Higins, R., Koski, J., Mitton, T. (2022) Analysis for Financial Management. New York: McGraw Hill.
- [8] Knežević, S., Mitrović, A., Vujić, M., Grgur, A. (2019). Analiza finansijskih izveštaja. Beograd: S. Knežević.
- [9] Vunjak N. (2014) Finansijski menadžment: Poslovne finansije, Subotica: Ekonomski fakultet.
- [10] Mrvić, T., Branković, N. (2015) Strategijski finansijski menadžment, Beograd: Beogradska poslovna škola Visoka škola strukovnih studija.
- [11] Vlaović Begović, S., Tomašević, S. (2020) Analiza finansijskih izveštaja. Novi Sad: Visoka poslovna škola strukovnih studija.
- [12 Dmitrović Šaponja Lj., Petkovič Đ., Jakšić D., (2007) Računovodstvo, Subotica: Ekonomski fakultet.
- [13] Dragić Jelušić, Z., Gligorić, Č. (2016) Finansijska analiza i revizija. Beograd: Beogradska poslovna škola- Visoka škola strukovnih studija.
- [14] Lalithchandraa, N. & Rajendhiran, N. (2021) Liquidity Ratio: An Important Financial Metrics. Turkish Journal of Computer and Mathematics Education, 12(2), 1113-1114.
- [15] Sari, L. & Pratiwi, A. (2023) Analysis of Solvency Ratio, Activity Ratio and Liquidity Ratio in PT. Indocement Tunggal Perkasa, Tbk. Balance Jurnal Ekonomi, (19)2, 236-248.