The research has been presented in the field of digital printing. Printing was done on 3 different printing media. The color proof has been printed on transfer paper by Ricoh SG 3110 DNw sublimation printer, while the transfer of the printed proof from transfer paper to the print media was done using a Hobby Cut thermal press. The research is based on sample scanning, measurement of spectrophotometric values, processing (rubbing) of samples, and finally the analysis of the obtained results which shows the resistance of the print to rubbing, depending on the substrate. Furthermore, the thesis also included a visual analysis of the samples.