IMPLEMENTING LEAN CANVAS MODEL ON STARTUP PROJECT

Authors

  • Milica Jovičić Autor
  • Jelena Borocki Autor

DOI:

https://doi.org/10.24867/17GI26Jovicic

Keywords:

Lean, Startup, Canvas, Business Canvas Model

Abstract

This paper presents the most relevant theories for initiating and analyzing startup projects. Furthermore, a startup project, currently in the development phase, was analyzed using the Lean Canvas Model. The purpose of this paper is to determine how the Lean Canvas Model helped in creating a vision of development course for the startup project.

References

[1] Ash Maurya, “Running Lean, Second Edition”, United States of America, 2012.
[2] Eric Ries, “The Lean Startup”, New York, 2011.
[3] Alexander Osterwalder, Yves Pigneur„Business Model Generation”, 2009.
[4] Master thesis - Entering Startup.pdf, Gothenburg, Sweden, 2012.

Published

2022-06-08

Issue

Section

Industrial Engineering and Management